Challenge: Refresh the front-page of Venyu.com with a dynamic asset that points users to several different areas of the Venyu site.

Results: Greater visibility into important company content and increased traction to ideal touch-points.

Challenge: Introduce this new EMC offering to internal sales teams, existing customers, prospects and the media while making the story easily understood and transferrable.

Results: The second most covered EMC story in the company's history. The video was the second most downloaded asset related to the launch. This is an abbreviated version of the video. View the full-length video here.

Challenge: Inform global EMC Velocity Partners (EMC technology resellers) about the re-introduction of this small- to medium-sized business storage system. Provide selling assets in multiple languages for global distribution.

Results: Global adoption of the kit form factor and added opportunities for promotions with key partners. This work won a 2008 Summit Marketing Effectiveness Award.

Production notes: An enclosed flash drive included selling assets in nine different languages.

Challenge: Inform and motivate global EMC Velocity Partners (EMC technology resellers) about the game-changing capabilities of this midrange storage system. Provide selling assets in a way that enable immediate global distribution.

Results: Instant awareness and selling opportunities created among Velocity Partners. This campaign will be completed in late 2008.

Production notes: A CD with a robust GUI included selling assets in nine different languages. The cover included a bellyband for easy open and closure as well as a foil stamp for uniqueness.

Challenge: Engage and motivate EMC velocity Partners to sell the newly launched CX4.

Results: Incredible traction within weeks of the promotion. Final sales are yet to be determined.

Challenge: Create buzz among sales professionals to achieve quota and wrap an identity around two destinations for America and EMEA sales.

Results: Rave reviews from the client, attendees and staff who worked the event.

Challenge: Deliver comprehensive product information and top-level battle cards to 10,000 HP and Microsoft sales professionals for a North-American sales meeting (in an extraordinarily tight time-frame).

Results: The sales force was able to activate partnership opportunities and direct sales at a pace 42% higher than the quarter prior to the sales meeting.

Challenge: Introduce an up-and-coming software provider.

Results: An award-winning identity, collateral and Web site that has the market and telecommunications world abuzz.

Challenge: Eliminate the confusion and inconsistency of existing Partner materials and roll out a cohesive brand and look/feel to re-engage Velocity Partners.

Results: Partners responding to the kit consistently reconnect with EMC when there are quarterly updates. Partner engagements and sales have increased dramatically since the rebranding.

Challenge: Create buzz among sales professionals to achieve quota and create a consistent and fun set of event materials.

Results: Rave reviews from the client, attendees and staff who worked the event.

Challenge: Build an entire event from start to finish and support the event marketing team with audience acquisition, Web site, sponsor packages, booths, and every measure of on-site materials.

Results: Since 2004, we’ve helped EMC World grow from about 2,000 attendees to nearly 10,000 in 2008.