Hart-Boillot Leaps Forward with New Clients

Waltham, MA – August 15, 2001 – Hart-Boillot, L.L.C., a full-service marketing agency, today announced several new client relationships. The new clients include Glow Dog Inc, Aviat Aircraft, The Hinkley Group and Harvard University’s Office of Human Resources.

Hart-Boillot will perform public relations and creative work for Bedford-based Glow Dog (www.glowdog.com), maker of reflective wear for dogs and cats and people.  The company’s apparel is designed to be fashionable while increasing night-time safety for adults, children and pet.  Glow Dog is introducing its new fall 2001 line at the Outdoor Retailer show in Salt Lake City this month.

Aviat Aircraft (www.aviataircraft.com), located in Afton Wyoming, manufactures utility and recreational airplanes widely known for their performance capabilities.  From the Pitts Special biplane, often seen at aerobatic performances, to the Husky, known as the SUV of the skies, Aviat has earned a near-legendary status among pilots worldwide.  Hart-Boillot is currently working on new advertising campaigns for the Aviat Husky.

The Hinckley Group (www.thehinckleygroup.com), headquartered in Shrewsbury, MA, provides a full suite of IT recruiting services including Retained Executive Searches, contract consulting and contract-to-hire consulting.  Hart-Boillot will be initially developing a suite of marketing materials for The Hinkley Group.

In addition to its new client wins, Hart-Boillot’s creative team recently won several projects for Harvard University’s Office of Human Resources. The agency will redesign the Harvard Community Resource, a monthly newspaper to Harvard faculty and staff, as well as develop brochures for the Leadership Development and Literacy programs. Another project will include a direct mail campaign to over 15,000 University faculty and staff to generate interest in the training and development programs offered by the University.

About Hart-Boillot, L.L.C

Hart-Boillot was founded in September, 1999 as a full-service agency for high-technology and consumer markets, serving both the business-to-business and business-to-consumer arenas.  In addition to clients mentioned above, Hart-Boillot’s clients include Swedish real-time operating system maker OSE Systems, Bedford-based TechOnline, the Telemessaging Industry Association, Ariel Corporation, and Hewlett-Packard. Hart-Boillot partners with Wakefield-based media house, MTM Company www.themtmcompany.com and Boston-based interactive group, Relyon Media www.relyonmedia.com.  To learn more about Hart-Boillot, please visit our Web site at www.hartboillot.com, or call us at 781-893-0053.